en:kpi_tracking
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| en:kpi_tracking [2022/03/04 11:56] – created fw | en:kpi_tracking [2022/05/12 17:47] (current) – fw | ||
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| Different KPIs are available depending on the channel. Here is a checklist of which KPIs can be measured in each case: | Different KPIs are available depending on the channel. Here is a checklist of which KPIs can be measured in each case: | ||
| - | | |Receivers|Opens|Clicks|CTR|Conversions|Unsubscribes|Complaints|Hardbounces|Softbounces| | ||
| - | |E-mail|✔|✔|✔|✔|✔|✔|✔|✔|✔| | ||
| - | |SMS|✔|✘|✘|✘|✔|✘|✘|✔|✘| | ||
| - | |App Push|✔|✘|✔|✘|✔|✘|✘|✔|✘| | ||
| - | |Web Push|✔|✔|✔|✘|✔|✘|✘|✔|✘| | ||
| - | |Print|✔|✘|✘|✘|✘|✘|✘|✘|✘| | ||
| + | | |E-mail|SMS|App Push|Web Push|Print| | ||
| + | |Receivers|✔|✔|✔|✔|✔| | ||
| + | |Opens|✔|✘|✘|✔|✘| | ||
| + | |Clicks|✔|✘|✔|✔|✘| | ||
| + | |CTR|✔|✘|✘|✘|✘| | ||
| + | |Conversions|✔|✔|✔|✔|✘| | ||
| + | |Unsubscribes|✔|✘|✘|✘|✘| | ||
| + | |Complaints|✔|✘|✘|✘|✘| | ||
| + | |Hardbounces|✔|✔|✔|✔|✘| | ||
| + | |Softbounces|✔|✘|✘|✘|✘| | ||
| - | {{tag>Statistics Reporting Receivers KPI Opens Clicks CTR Conversions Unsubscribes Complaints Hardbounces Softbounces E-Mail SMS App Push Web Push Print Post}} | + | |
| + | {{tag>analytics statistics reportings multichannel KPIs }} | ||
en/kpi_tracking.1646391386.txt.gz · Last modified: 2022/03/04 11:56 by fw
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