Google Analytics tracking has to be activated by our Service & Operations department!. Please contact the support.

Our Google Analytcs Scheme

• utm_source = newsletter; e.g. „NL_newslettercode“ for newsletters or “SAM_campaigncode” for other mailings (SAM for StandAlone Mailing)

• utm_medium = email

• utm_campaign = campaign name

• utm_content = adId (ID of ad, if AdManager is used, otherwise ln (link number)

Pleas note that the GA-parameter can only be attached to the link, if the PARAMETER-WEITERGABE is active in the LINKERSETZUNG. For regularly tracking it is recommended to set a fixed LINKERSETZUNGSREGEL. Therefore please contact the support.

More information under: http://support.google.com/analytics/bin/answer.py?hl=en&answer=1033867