How do I create a transactional campaign?
A transaction campaign is an automated notification that is sent specifically to individual users from the existing master data. It is usually triggered by a specific user action. Examples of use cases include an order confirmation after a product order or a password change e-mail after a request for a new password.
Setting up a transactional campaign
Set up the campaign via create campaign and then select transaction campaign as the type:
After setting up the campaign, you can enter or change the following settings in the details:
client: Enter the campaign’s initiator here.
name: Enter a name for the campaign here.
campaign code: You have the option of entering an individual/internal code to identify the campaign.
Next, set up the m
essage that is to be sent. M
essag
es within a transaction campaign are generally inactive while in creation.
Go through the quality control to avoid mistakes in the message. The delivery of the transactional mail is carried out without a prior automatic quality check.
Set the campaign to active by going to
Validate message and choosing the m
essage you want to send. Please note that only one m
essage can be active in a transactional campaign at a time. When using more than one format, a m
essage can be activated for each of th
ese.
Define Recipients
A transactional campaign does not have a fixed target group; instead, sending is triggered by a REST API call of the type transactionalMail. This call must be integrated, for example, on your website at the appropriate location and with the appropriate logic. The sending time and recipient group are therefore not configured via promio.connect, but controlled via the REST API.
Within the REST API call, you address the active transactional campaign by its ID. This can be found in the Reporting overview.
Please note that the campaign does not yet have a send date and is therefore sorted at the bottom by default. If necessary, use the advanced search to display the campaign.
Switch messages
It is not possible to edit an active message in a transaction campaign. This means you have to switch the message if needed:
Go to Reporting, choose the campaign, and then click the tab Details.
Create a message with the blue button on the bottom right. Make your adjustments there. The new message is automatically inactive at first.
Exchange the active m
essage at Activate on the upper right. In the list at the bottom, there is a black dot that indicat
es the active m
essage.
In the list of created m
essag
es, the black check mark to the right of the creative shows you which one is currently being used for sending in the campaign.