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Trace: • Import: Welche Möglichkeiten bietet der Batch-Prozess? • Can I see which links were clicked exactly? • How do I set up a campaign? • Export: Which specifications has the batch process? • How do I create a REST API key? • Automatischer Export: Typ 'Blacklist Complete' • How to track with Google Analytics? • How do I use a temporary blacklist? • Automatischer Export: Typ 'Klicker' • How can I increase the deliverability of my email campaigns?
en:how_to_create_a_campaign

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en:how_to_create_a_campaign [2024/04/17 12:14] – [Actions] bken:how_to_create_a_campaign [2025/02/27 14:54] (current) – bk
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-====== How to set up a campaign? ======+====== How do I set up a campaign? ======
  
  
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 === Templates === === Templates ===
  
-When creating a message, you can choose from different templates and drafts. In general there are four different types: +When creating a message, you can choose from different templates and drafts. In general there are these different types: 
  
   * individually programmed templates    * individually programmed templates 
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   * HTMl/Text Multipart: Insert ready-made HTML-code and/or text-part   * HTMl/Text Multipart: Insert ready-made HTML-code and/or text-part
   * Text: create message only with text and no styling   * Text: create message only with text and no styling
 +  * Voice
 +  * Web-Push
 +  * App Push
 +  * SMS
 +  * Print
 +
 +===== HTML/Text: Multipart Mail =====
 +
 +A HTML/Text Multipart draft consists of an HTML and a text field. Complete HTML-dode can therefore be added as well as the corresponding text part.
 +
 +**An HTML e-mail should always have an alternative text version!** Some mail clients only show the text, or the reader blocks HTML. In this case you should be able to communicate to your reader in a text version. 
  
 <WRAP round tip 90%> <WRAP round tip 90%>
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 At this point you have to define the settings for your email. At this point you have to define the settings for your email.
  
-{{:en:delivery_drafts_creative_details_example.png?nolink&600|}}+{{:en:delivery_drafts_message_details.png?nolink&600|}}
  
 === Name === === Name ===
 An internal naming for the message. An internal naming for the message.
  
-=== Subject === +=== From addresses ===
-Enter the subject line for the delivery here. +
- +
-=== Send from ===+
 Select one of your defined sender addresses. The sender may be adjusted under //Settings > From addresses//. Select one of your defined sender addresses. The sender may be adjusted under //Settings > From addresses//.
  
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 Here you can change the individual sender name (real name) for this message. Here you can change the individual sender name (real name) for this message.
  
-=== Description === +=== Subject === 
-Optional field. +Enter the subject line for the delivery here. By clicking on the button {{:de:ai.png?nolink&20|}} you also have the option of receiving suggestions for rephrasing your subject line by AI.
- +
-=== Coupons === +
-In this tab you can select a list of coupons which was created prior to this under //Content -> Coupon codes//. +
  
-=== History === 
-In this tab you can see you created or changed the message.  
  
-=== More === 
-In this tab you can further describe the message and view the charset. 
  
 ==== Edit message ==== ==== Edit message ====
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   * **Inbox Preview**: Get a preview of your message in more than 70 common webmailers and e-mail-clients.     * **Inbox Preview**: Get a preview of your message in more than 70 common webmailers and e-mail-clients.  
   * **Spam Test**: Calculates the probabilty of being classified as spam, using different filters. 15 clients as well as server-based tests are available.   * **Spam Test**: Calculates the probabilty of being classified as spam, using different filters. 15 clients as well as server-based tests are available.
 +
 +===== Imprint =====
 +
 +Please make sure that your creative includes an imprint.
 +
 +The imprint has to be part of every e-mail. I contains of an unsubscribe link, the company's name and its legal status, the complete postal address and contact options. [[https://certified-senders.org/wp-content/uploads/2020/06/Das-Impressum-im-Newsletter_Auf-diese-Punkte-kommt-es-an.pdf|Information from the Certified Senders Alliance (CSA)]].
  
 <WRAP round tip 90%> <WRAP round tip 90%>
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 === Change URL replacement === === Change URL replacement ===
-As long as there are no other preferences defined, all links within a mailing are automatically replaced with measuring links. On some pages (e.g. unsubscribe), additional parameters are attached for identification purposes. You can customize these preferences here as needed. Incorrect settings may affect the functionality of some links. If you have any questions, contact your promio.net contact person. +As long as there are no other preferences defined, all links within a mailing are automatically replaced with measuring links. On some pages (e.g. unsubscribe), additional parameters are attached for identification purposes. You can customize these preferences here as needed. After manually adjusting the URL replacement, the creative must be saved again for the change to be applied.  
 + 
 + 
 +Incorrect settings may affect the functionality of some links. If you have any questions, contact your promio.net contact person. 
  
  
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 {{:en:delivery_drafts_creative_buttons.png?nolink&300|}} {{:en:delivery_drafts_creative_buttons.png?nolink&300|}}
  
-The two sheets behind each other let you copy the message. With the trash can you delete a mailing; and the three dots let you save the message as a new template for following messages or convert it into html/multipart format. +=== Copy message ===  
 +The two sheets behind each other let you copy the message.  
 + 
 +=== Delete message === 
 +With the trash can you delete a mailing. 
 + 
 +=== Save as template === 
 +Save the created message as a template for future delivery. You can then find the templates under //Content > Templates//. 
 + 
 +=== Convert to HTML/multipart === 
 +Messages that were created using a template can be converted to the base template (pure HTML code). The source code can then be edited directly. :!: It is not possible to undo this step. 
 + 
 +=== Language === 
 +Defines the language selection of the unsubscribe page.
  
 +=== Assign coupon code list ===
 +Assign coupon code list that you previously uploaded via //Content -> Coupon code lists//.
  
 ===== Check campaign ===== ===== Check campaign =====
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 As soon as the delivery actually began you will see the results in //Reporting -> Campaigns//. In //Delivery → Queue// there is a list of all campaigns which are either still waiting in line or currently //In Delivery//. It also tells you how many messages were already sent.  As soon as the delivery actually began you will see the results in //Reporting -> Campaigns//. In //Delivery → Queue// there is a list of all campaigns which are either still waiting in line or currently //In Delivery//. It also tells you how many messages were already sent. 
  
-{{tag>messages e-mails e-mail_builder campaigns quality_check set_up templates test_delivery send }}+{{tag>messages e-mails e-mail_builder campaigns quality_check set_up templates test_delivery send url_replacement imprint }}
en/how_to_create_a_campaign.1713348855.txt.gz · Last modified: 2024/04/17 12:14 by bk

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