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How can I analyze more than one campaign?
In promio.connect, you have an opportunity to analyze several campaigns at once or to compare them.
Views
Views are grouped campaigns that are displayed in statistics. Up to 500 different campaigns can be summarized in one statistic. You can create a view under Reporting → Views and define the desired selection of campaigns by specifying filter criteria.
Important note: Views are fundamentally dynamic. If, after creating a view, another campaign is sent with the same filter criteria, it is automatically added to the view. In this way, for example, you can define a view of all June mailings on June 1st, which is automatically updated during the month.
Create a temporary view
Under reporting → campaigns, you can create a temporary view. Please check the boxes of the campaigns that you wish to compare. At the top right, the action „Show temporary view“ will appear:
This temporary view can also be saved as a permanent view by clicking Save as view at the bottom right.
Create a view
Views are grouped campaigns that are shown together in one statistic. You define the preferred selection of campaigns by choosing filter criteria.
Below Reporting there is the menu item Views. With the floating action button at the bottom right, you may create a new view.
Views defined by filters are generally dynamic: If another campaign with the same filter criteria gets delivered after the view was created, this campaign will be included in the view. This way you can create a view for all deliveries in June on June 1st. It will then be updated automatically.
When you use user-defined views, not only is the time period selectable, but also parts of the campaign name or code as well as the type of campaign, client, or newsletter. For example, you may view all campaigns with the word „Newsletter“ in their name from 01.01.2020 until 01.03.2020.
Please note that the filter conditions do not contradict each other. When you select a certain time period in the first step and then choose “last week” in the next one, you might find no campaigns at all.
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