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en:how_to_create_an_auto_campaign [2025/07/31 12:53] – bk | en:how_to_create_an_auto_campaign [2025/07/31 12:56] (current) – bk | ||
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=== Start === | === Start === | ||
- | Marks the beginning of a campaign. You have to define if users are allowed to re-enter the campaign. | + | Marks the beginning of a campaign. |
{{: | {{: | ||
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Examples: | Examples: | ||
- | * A shopping cart abandonment reminder that is sent every time a user leaves products in their cart. | + | |
- | * An order confirmation campaign | + | * An order confirmation campaign. |
== Disallow re-entry for this campaign == | == Disallow re-entry for this campaign == | ||
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Examples: | Examples: | ||
- | * Welcome series for new customers directly after the first registration or login. | + | |
- | * One-time discount campaign "Thank you for your first order." | + | * One-time discount campaign "Thank you for your first order." |
== Allow re-enter after x days == | == Allow re-enter after x days == | ||
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Examples: | Examples: | ||
- | * Reactivation campaign for newsletter subscribers: | + | |
- | * Semi-annual satisfaction survey, which the user completes again every six months. | + | * Semi-annual satisfaction survey, which the user completes again every six months. |
== Remove addresses from the workflow when unsubscribing from campaign target group == | == Remove addresses from the workflow when unsubscribing from campaign target group == | ||
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Examples: | Examples: | ||
- | * Premium feature campaign: as soon as a user cancels their premium subscription, | + | |
- | * Product-specific tips: Users who deselect a product in their profile settings are removed. | + | * Product-specific tips: Users who deselect a product in their profile settings are removed. |
- | * A campaign for discount promotions for existing customers with an active loyalty program. After leaving the program, the user should be automatically removed from the workflow so that they no longer receive any further promotions. | + | * A campaign for discount promotions for existing customers with an active loyalty program. After leaving the program, the user should be automatically removed from the workflow so that they no longer receive any further promotions. |
- | * When reactivating a campaign, only the current target group should be contacted. | + | * When reactivating a campaign, only the current target group should be contacted. |
<WRAP round info 100%> | <WRAP round info 100%> |