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--- en:how_to_create_an_auto_campaign [2025/07/30 11:00] – bk
+++ en:how_to_create_an_auto_campaign [2025/07/31 12:56] (current) – bk
@@ Line 84: / Line 84: @@
 === Start ===
-Marks the beginning of a campaign. You have to define if users are allowed to re-enter the campaign.
+Marks the beginning of a campaign.
+{{:en:reporting_autocampaign_workflow_start.png?700|}}
+It must be defined whether a user is allowed to re-enter the campaign multiple times or not, whether a repeat run should be allowed after a few days, or whether addresses should be removed from the workflow when they unsubscribe from the campaign target group.
+== Allow multiple passes at unlimited frequenzy ==
+Useful for recurring events. \\
+Examples:
+  * A shopping cart abandonment reminder that is sent every time a user leaves products in their cart.
+  * An order confirmation campaign.
+== Disallow re-entry for this campaign ==
+Recommended if the content or purpose of the campaign is only relevant once.
+Examples:
+  * Welcome series for new customers directly after the first registration or login.
+  * One-time discount campaign "Thank you for your first order."
+== Allow re-enter after x days ==
+Ideal for time-limited recurrences such as reactivation, feedback requests, or seasonal offers.
+Examples:
+  * Reactivation campaign for newsletter subscribers: starts 60 days after the last opened email and repeats every 60 days if the user is inactive again.
+  * Semi-annual satisfaction survey, which the user completes again every six months.
+== Remove addresses from the workflow when unsubscribing from campaign target group ==
+If this switch is active, each node of the workflow automatically checks whether the address is still included in the campaign's target group. Perfect when the target group changes dynamically and the content is only relevant to the current target group.
+Examples:
+  * Premium feature campaign: as soon as a user cancels their premium subscription, they are removed from the workflow.
+  * Product-specific tips: Users who deselect a product in their profile settings are removed.
+  * A campaign for discount promotions for existing customers with an active loyalty program. After leaving the program, the user should be automatically removed from the workflow so that they no longer receive any further promotions.
+  * When reactivating a campaign, only the current target group should be contacted.
+<WRAP round info 100%>
+In campaigns that have already been active, this switch can no longer be edited. This is only possible in campaign drafts.
+In campaigns in which the target group //Complete addresses// has been selected, no settings can be made in the start node. The feature is not available there.
+</WRAP>
 === End ===

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