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en:how_to_create_a_campaign [2024/04/17 12:21] – [Actions] bk | en:how_to_create_a_campaign [2025/02/27 14:54] (current) – bk | ||
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- | ====== How to set up a campaign? ====== | + | ====== How do I set up a campaign? ====== |
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=== Templates === | === Templates === | ||
- | When creating a message, you can choose from different templates and drafts. In general there are four different types: | + | When creating a message, you can choose from different templates and drafts. In general there are these different types: |
* individually programmed templates | * individually programmed templates | ||
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* HTMl/Text Multipart: Insert ready-made HTML-code and/or text-part | * HTMl/Text Multipart: Insert ready-made HTML-code and/or text-part | ||
* Text: create message only with text and no styling | * Text: create message only with text and no styling | ||
+ | * Voice | ||
+ | * Web-Push | ||
+ | * App Push | ||
+ | * SMS | ||
+ | |||
+ | |||
+ | ===== HTML/Text: Multipart Mail ===== | ||
+ | |||
+ | A HTML/Text Multipart draft consists of an HTML and a text field. Complete HTML-dode can therefore be added as well as the corresponding text part. | ||
+ | |||
+ | **An HTML e-mail should always have an alternative text version!** Some mail clients only show the text, or the reader blocks HTML. In this case you should be able to communicate to your reader in a text version. | ||
<WRAP round tip 90%> | <WRAP round tip 90%> | ||
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At this point you have to define the settings for your email. | At this point you have to define the settings for your email. | ||
- | {{:en:delivery_drafts_creative_details_example.png? | + | {{:en:delivery_drafts_message_details.png? |
=== Name === | === Name === | ||
An internal naming for the message. | An internal naming for the message. | ||
- | === Subject === | + | === From addresses |
- | Enter the subject line for the delivery here. | + | |
- | + | ||
- | === Send from === | + | |
Select one of your defined sender addresses. The sender may be adjusted under //Settings > From addresses// | Select one of your defined sender addresses. The sender may be adjusted under //Settings > From addresses// | ||
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Here you can change the individual sender name (real name) for this message. | Here you can change the individual sender name (real name) for this message. | ||
- | === Description | + | === Subject |
- | Optional field. | + | Enter the subject line for the delivery here. By clicking on the button {{: |
- | === Coupons === | ||
- | In this tab you can select a list of coupons which was created prior to this under //Content -> Coupon codes// | ||
- | === History === | ||
- | In this tab you can see you created or changed the message. | ||
- | |||
- | === More === | ||
- | In this tab you can further describe the message and view the charset. | ||
==== Edit message ==== | ==== Edit message ==== | ||
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* **Inbox Preview**: Get a preview of your message in more than 70 common webmailers and e-mail-clients. | * **Inbox Preview**: Get a preview of your message in more than 70 common webmailers and e-mail-clients. | ||
* **Spam Test**: Calculates the probabilty of being classified as spam, using different filters. 15 clients as well as server-based tests are available. | * **Spam Test**: Calculates the probabilty of being classified as spam, using different filters. 15 clients as well as server-based tests are available. | ||
+ | |||
+ | ===== Imprint ===== | ||
+ | |||
+ | Please make sure that your creative includes an imprint. | ||
+ | |||
+ | The imprint has to be part of every e-mail. I contains of an unsubscribe link, the company' | ||
<WRAP round tip 90%> | <WRAP round tip 90%> | ||
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=== Change URL replacement === | === Change URL replacement === | ||
- | As long as there are no other preferences defined, all links within a mailing are automatically replaced with measuring links. On some pages (e.g. unsubscribe), | + | As long as there are no other preferences defined, all links within a mailing are automatically replaced with measuring links. On some pages (e.g. unsubscribe), |
+ | |||
+ | |||
+ | Incorrect settings may affect the functionality of some links. If you have any questions, contact your promio.net contact person. | ||
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=== Save as template === | === Save as template === | ||
- | Speichern Sie die erstellt Mail als Vorlage für zukünftige Versände. Die Vorlagen finden sie dann unter //Content > E-Mail-Templates// | + | Save the created message as a template for future delivery. You can then find the templates under //Content > Templates// |
=== Convert to HTML/ | === Convert to HTML/ | ||
- | Messages, die mit Hilfe eines Templates erstellt wurden, können hiermit zum Basis-Template (reiner HTML-Code) konvertiert werden. Der Quelltext kann dann direkt bearbeitet werden. :!: Es ist nicht möglich, diesen Schritt rückgängig zu machen. | ||
- | |||
Messages that were created using a template can be converted to the base template (pure HTML code). The source code can then be edited directly. :!: It is not possible to undo this step. | Messages that were created using a template can be converted to the base template (pure HTML code). The source code can then be edited directly. :!: It is not possible to undo this step. | ||
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=== Assign coupon code list === | === Assign coupon code list === | ||
- | Gutscheincodeliste auswählen, die Sie vorher über //Content -> Gutscheincodes// | ||
- | |||
Assign coupon code list that you previously uploaded via //Content -> Coupon code lists//. | Assign coupon code list that you previously uploaded via //Content -> Coupon code lists//. | ||
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As soon as the delivery actually began you will see the results in //Reporting -> Campaigns// | As soon as the delivery actually began you will see the results in //Reporting -> Campaigns// | ||
- | {{tag> | + | {{tag> |