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--- en:how_does_a_split_test_work [2025/02/26 10:24] – bk
+++ en:how_does_a_split_test_work [2025/06/26 11:50] (current) – bk
@@ Line 15: / Line 15: @@
 {{:en:campaings_drafts_ab_campaigns.png?nolink&600|}}
-  * **Target group**: Unlike standard campaigns, split testing requires the target group to be selected at the campaign level. The target group contains the addresses for both the test run and the main delivery.
-  * **Test Part of target group**: The percentage of the target group that will be used for the test run.
   * **Duration test period**: Defines the period of time between test run and main delivery in hours. In this time, the winner gets identified.
   * **Winner Parameter**: The message with the highest value in this category is declared A/B test winner. It can be determined on the basis of conversions, clicks, or opens.
+  * **Target group**: Unlike standard campaigns, split testing requires the target group to be selected at the campaign level. The target group contains the addresses for both the test run and the main delivery.
+  * **Test Part of target group**: The percentage of the target group that will be used for the test run.
 The delivery date that has been inserted under //Actions > Send campaign > Delivery date// refers to the start of the test part. The main delivery starts after finishing the test period.
@@ Line 34: / Line 35: @@
-{{tag>A/B_tests split_tests }}
+{{tag>A/B_tests split_tests main_delivery}}